Our 5,000th Online Order

The Original Original

News

Our 5,000th Online Order

In the winter of 2017, Feltman’s of Coney Island existed as a small take-out window [behind a tavern] on St. Marks Place, the rebel heart of New York City’s East Village.  As my brother Michael put it, Feltman’s had gone “from the largest restaurant in the world to the smallest kitchen on St Marks Place.” 

St. Marks is the gritty cultural hub of the East Village, and the location drew a kaleidoscope of characters, from punk rock-kids and artists to Wall Street suits.  But on a cold Tuesday night in February, my favorite character of all-time, my good friend Tony, walked into the tavern.

Tony was supportive of our little venture from the beginning, but as he walked in the door and surveyed the depressing scene, I saw the disconcertion in his eyes.  People weren't exactly lining up for hot dogs in NYC’s Mecca for weekend warriors on a cold Tuesday night in February. 

Michael and I served up some ‘dogs and drinks for Tony, and sat with him yucking it up.  Then, while the bartender poured Absinthe over a flamed sugar cube behind us, Tony asked a question that would change the trajectory of our business: “What’s your target?” 

We started to describe our target market when Tony stopped us to further explain: “What’s the main product you are selling? Picture a dart board, what’s at the center?” In unison, we said, “hot dogs.” 

But there, in the current incarnation of Feltman’s, we weren’t selling hot dogs.  Our restaurant/kitchen take-out window, which was probably a bad one at that, simply wasn’t hitting the target. 

It was a crystalizing moment because for the better part of that year, we’d seen more and more potential customers arrive at our take-out window, and say that they didn’t want a cooked hot dog on a bun, but instead offered to pay as much as $20 for one cold 6-pack of our hot dogs. 

I went home and stayed up all night building FeltmansOfConeyIsland.com through the WIX website builder platform.  The next day, Michael and I purchased a printer, packed the fridge in his studio apartment (which was conveniently located above a UPS store) with stacks of our hot dogs, and put out the word on Facebook that Feltman’s hot dogs were now being shipped nationwide.

And then, we waited. And waited. And waited some more.  

Finally, on February 7th 2017, James Quigly, order #0001, became our first online customer.  Yes, James happens to be a close family friend--but an order is an order.  We printed out the order form, wrote him a personal thank you note, and boxed it up in Michael’s apartment. Then we took it downstairs and shipped it UPS all the way to Brooklyn. 

As I tell this story, we’ve just hit our 5,000th online order--and while our web designer is much better now, and we are no longer shipping out of Michael’s apartment, our core target is still the same:  to share Feltman’s hot dogs with as many people who want them. 

From the first order to the last, thanks for all the support, both in the past and into the future. 

The Quinn Brothers

Join our monthly newsletter

You might also enjoy these stories

Gold Star Mother's Day

Gold Star Mother's Day

Dear Feltman’s Family,  Here at Feltman’s, we have two Gold Star Mothers in our Family: Carol & Sue. As parents now, we can’t imagine...

Read the full story
Feltman's launches in over 1,000 Publix Locations

Feltman's launches in over 1,000 Publix Locations

The original American hot dog, Feltman's of Coney Island (est. 1867), has launched at 1,190 Publix Super Market locations across Florida, Georgia, Alabama, South Carolina, North Carolina, Virginia, and Tennessee. In Feltman's biggest supermarket retail...

Read the full story

The Original Way

1

Feltman's mustard

2

Sauerkraut

3

Onion

feltmans’

There’s no wrong way to eat a Feltman’s hot dog. But the truly original way is on a potato bun with a healthy serving of Charles Feltman’s original mustard, made with apple cider vinegar.

pre-header-header-premo-dogs-brah Created with Sketch.

Our Shop

The Big Sampler

The Big Sampler
translation missing: en.products.general.regular_price
$34.99
translation missing: en.products.general.unit_price  translation missing: en.general.accessibility.unit_price_separator 

Includes two packs of our our critically-acclaimed 1lb all-natural hot dogs (no artificial nitrates or ingredients) and a bottle of our Deli Style Mustard. 

View
Feltman's Natural Casing Hot Dogs

3 x 1lb pack - 18 hot dogs

Feltman's Natural Casing Hot Dogs
translation missing: en.products.general.regular_price
$44.99
translation missing: en.products.general.unit_price  translation missing: en.general.accessibility.unit_price_separator 

Feltman's of Coney Island’s critically-acclaimed 100% natural all-beef nitrate-free hot dogs, are vacuum-sealed in plastic to stay fresh for 60 days in the refrigerator and up to 10 months in the freezer.

View
Feltman's Natural Casing Hot Dogs

6 x 1lb pack - 36 hot dogs

Feltman's Natural Casing Hot Dogs
translation missing: en.products.general.regular_price
$84.99
translation missing: en.products.general.unit_price  translation missing: en.general.accessibility.unit_price_separator 

Feltman's of Coney Island’s critically-acclaimed 100% natural all-beef nitrate-free hot dogs, are vacuum-sealed in plastic to stay fresh for 60 days in the refrigerator and up to 10 months in the freezer.

View
Feltman's Natural Casing Hot Dogs

9 x 1lb pack - 54 hot dogs

Feltman's Natural Casing Hot Dogs
translation missing: en.products.general.regular_price
$114.99
translation missing: en.products.general.unit_price  translation missing: en.general.accessibility.unit_price_separator 

Feltman's of Coney Island’s critically-acclaimed 100% natural all-beef nitrate-free hot dogs, are vacuum-sealed in plastic to stay fresh for 60 days in the refrigerator and up to 10 months in the freezer.

View
Feltman's Skinless Hot dogs

3 x 1lb pack - 30 hot dogs

Feltman's Skinless Hot dogs
translation missing: en.products.general.regular_price $44.99 translation missing: en.products.general.sale_price
$39.99
translation missing: en.products.general.unit_price  translation missing: en.general.accessibility.unit_price_separator 

Enjoy the same delicious flavor as the original, but without the casing. Like the original, these are 100% natural and smoked to perfection.

View
Feltman's Skinless Hot dogs

6 x 1lb pack - 60 hot dogs

Feltman's Skinless Hot dogs
translation missing: en.products.general.regular_price $84.99 translation missing: en.products.general.sale_price
$79.99
translation missing: en.products.general.unit_price  translation missing: en.general.accessibility.unit_price_separator 

Enjoy the same delicious flavor as the original, but without the casing. Like the original, these are 100% natural and smoked to perfection.

View
Feltman's Skinless Hot dogs

9 x 1lb pack - 90 hot dogs

Feltman's Skinless Hot dogs
translation missing: en.products.general.regular_price $114.99 translation missing: en.products.general.sale_price
$104.99
translation missing: en.products.general.unit_price  translation missing: en.general.accessibility.unit_price_separator 

Enjoy the same delicious flavor as the original, but without the casing. Like the original, these are 100% natural and smoked to perfection.

View
Feltman's Deli Style Mustard

Condiments

Feltman's Deli Style Mustard
translation missing: en.products.general.regular_price
$29.94
translation missing: en.products.general.unit_price  translation missing: en.general.accessibility.unit_price_separator 

Bring the original experience to life, inspired by Feltman’s original mustard and made with apple cider vinegar for a truly tantalizing zing.

View
Feltman's T-Shirt

Merchandise

Feltman's T-Shirt
translation missing: en.products.general.regular_price
$18.67
translation missing: en.products.general.unit_price  translation missing: en.general.accessibility.unit_price_separator 

Packed into this one soft tri-blend shirt is the nostalgia of the original original hot dog of Coney Island. Wear it with pride, friends. 

View
Jimmy Quinn Memorial Shirt

Merchandise

Jimmy Quinn Memorial Shirt
translation missing: en.products.general.regular_price
$29.99
translation missing: en.products.general.unit_price  translation missing: en.general.accessibility.unit_price_separator 

100% of proceeds will benefit Tuesday's Children--a nonprofit founded in the wake of 9/11 to support children & families of 9/11 victims, first responders, and fallen military service-members.

View
The Lil Sampler

The Lil Sampler
translation missing: en.products.general.regular_price
$29.99
translation missing: en.products.general.unit_price  translation missing: en.general.accessibility.unit_price_separator 

The newest and "Lil" sampler includes two packs of our 12.8oz all-natural hot dogs (no artificial nitrates or ingredients) and a bottle of our Deli Style Mustard.

View
12.8 oz Natural Casing Hot Dogs

12.8 oz Natural Casing Hot Dogs
translation missing: en.products.general.regular_price
$39.99
translation missing: en.products.general.unit_price  translation missing: en.general.accessibility.unit_price_separator 

The newest hot dog in our inventory is here! Thicker and juicier, this 12.8oz 8 pack of Natural Casing has that incredible snap. And perfect for that 8 pack of buns you already have!

View
Fallen Rock 5K T-Shirt

Fallen Rock 5K T-Shirt
translation missing: en.products.general.regular_price
$25.00
translation missing: en.products.general.unit_price  translation missing: en.general.accessibility.unit_price_separator 

The Fallen Rock Challenge is an event to support supplementary ROTC scholarships in honor of 2LT Christopher Loudon and CPT Jason West.  Both  KIA in Operation Iraqi Freedom.   Feltman's is proud to host this shirt in cooperation with Slippery Rock University of Pennsylvania's ROTC Unit.

View
Feltman's Trucker Hat

Feltman's Trucker Hat
translation missing: en.products.general.regular_price
$25.00
translation missing: en.products.general.unit_price  translation missing: en.general.accessibility.unit_price_separator 

The Feltman's Trucker hat is perfect for that barbecue, party or lifestyle event you are about to embark upon!

View
12.8 oz Skinless Hot Dogs

12.8 oz Skinless Hot Dogs
translation missing: en.products.general.regular_price
$34.99
translation missing: en.products.general.unit_price  translation missing: en.general.accessibility.unit_price_separator 

The newest hot dog in our inventory is here! Thicker and juicier, this 12.8oz 8 pack of Skinless is made for the family. And perfect for that 8 pack of buns you already have!

View
Feltman’s Baby Onesie

Merchandise

Feltman’s Baby Onesie
translation missing: en.products.general.regular_price
$15.99
translation missing: en.products.general.unit_price  translation missing: en.general.accessibility.unit_price_separator 

The tradition continues with the youth. Have your baby sport our Feltman’s Baby Onesie and help keep the tradition going.

View
Feltman's Sweatshirt

Feltman's Sweatshirt
translation missing: en.products.general.regular_price
$35.50
translation missing: en.products.general.unit_price  translation missing: en.general.accessibility.unit_price_separator 

Sweater Weather is here! Get your Feltman's pullover today for the outdoor cookout featuring Feltman's hot dogs!

View
Feltman's Raglan shirt

Feltman's Raglan shirt
translation missing: en.products.general.regular_price
$28.00
translation missing: en.products.general.unit_price  translation missing: en.general.accessibility.unit_price_separator 

The Feltman's Raglan shirt is perfect for watching a baseball game, grill session or both combined! Not to mention, it's made right here in the USA.

View
Holiday Hot Dog Bundle

Holiday Hot Dog Bundle
translation missing: en.products.general.regular_price
$54.99
translation missing: en.products.general.unit_price  translation missing: en.general.accessibility.unit_price_separator 

The perfect bundle for the holiday season! Featuring our critically acclaimed all natural Hot Dogs, Mustard, Martin's Potato Buns and Feltman's beanie! This bundle is the perfect grill pack for the winter season.

View
Feltman's Ringer T-Shirt

Feltman's Ringer T-Shirt
translation missing: en.products.general.regular_price
$25.00
translation missing: en.products.general.unit_price  translation missing: en.general.accessibility.unit_price_separator 

The Feltman's Ringer T-Shirt is the ideal vintage merchandise to go along with our class, premium hot dogs.

View
Feltman's Unisex zip hoodie

Feltman's Unisex zip hoodie
translation missing: en.products.general.regular_price
$52.00
translation missing: en.products.general.unit_price  translation missing: en.general.accessibility.unit_price_separator 

View
Feltman's Embroidered Champion Sweatshirt

Feltman's Embroidered Champion Sweatshirt
translation missing: en.products.general.regular_price
$84.00
translation missing: en.products.general.unit_price  translation missing: en.general.accessibility.unit_price_separator 

View
Feltman's Printed Champion Sweatshirt

Feltman's Printed Champion Sweatshirt
translation missing: en.products.general.regular_price
$80.00
translation missing: en.products.general.unit_price  translation missing: en.general.accessibility.unit_price_separator 

View

Shop All